ASPEN, COLORADO &
LONDOn, UNITED KINGDOM
2020
AWAY CHALET
Store design and art direction for the campaign roll-out of a limited edition luggage collection by Away. On behalf of The Projects, we crafted a launch experience complete with an oxygen bar, customization counter, and a cocktail lounge. Presentation of the Chalet pieces invoke a retro slope style, featuring modern, sleek silhouettes and striking hues, just like the collection itself.